The reporter recently learned from the Rubber Industry Association of Shandong Province that under the background that US tire "special protection case" was not in the short term and that the impact of the international financial crisis was difficult to fade within a short period of time, Shandong tire companies adjusted the market structure and product structure, etc. in 2010. Since the main producing areas, the tire exports have all achieved significant growth. Among them, the total value of export tires in Qingdao exceeded US$200 million for the first time in the first half of the year, a substantial increase of 78.31% year-on-year; another tire industry cluster Guangrao County exported US$531 million in the first half of the year, an increase of 53.3%; Month, Linglong Group's total foreign exchange earned from tire exports increased by 57% over the same period of last year.
From the perspective of export of Qingdao tires, the mode of operation of enterprises is increasingly diversified. It has gradually changed from the previous reliance on the US market to the market mainly in Europe and the United States, and the same pattern in Latin America, Africa, and Southeast Asia. Among them, the city exported more than 60 million U.S. dollars worth of tires during the first half of the year, accounting for 27.41% of the total value of exports, which exceeded exports to the U.S. with more than 52 million U.S. dollars. At the same time, the effects of corporate product structure adjustments have begun to take shape. In the past, exports were mainly low-grade tires such as bias tires. In the first half of 2010, the value of biased tire exports accounted for less than 10% of the total, while high-tech low-profile tires and SUV off-road tires with high technology content and high added value accounted for the majority. More than 40% of the total.
Judging from the feedback from Guangrao County, the tire exporting area of ​​the county has now expanded to more than 100 countries and regions such as the European Union, Australia, Canada and the Middle East. The export to the United States only accounts for about 10% of the total export volume. Xishui Group has been cooperating to grow rubber forests in Laos since 2006, and its area has reached 300,000 mu. After rubber trees produce rubber, they can save at least 30% of the capital per ton. Yongtai Group, while adjusting its internal and external sales structure, passed 10% of its costs to local consumers through negotiation with its distributors in the United States, and the remaining parts were internally digested through energy conservation and consumption reduction. According to Cao Yubo, Minister of External Relations of Yongtai Group, the group's products mainly face the mid-to-high end market. At present, it is one of the three domestic enterprises that can produce special-purpose tires for F1 racing cars. Its profit is equivalent to 2-3 times that of ordinary products. After a series of efforts, Yongtai Group has basically got rid of the "special protection case".
As a top 20 tire company in the world, Linglong Group has firmly held the European and American markets by increasing the proportion of high-tech product tires and the proportion of branded tires with strong research and development capabilities. In the first five months of 2010, the company’s hi-tech product exports increased by 30% year-on-year, setting another record high. It is worth mentioning that due to factors such as rising prices of international raw materials, the Delicate Group made price changes to the branded tires twice in April and May 2010, but the sales volume of the branded tires increased.
From the perspective of export of Qingdao tires, the mode of operation of enterprises is increasingly diversified. It has gradually changed from the previous reliance on the US market to the market mainly in Europe and the United States, and the same pattern in Latin America, Africa, and Southeast Asia. Among them, the city exported more than 60 million U.S. dollars worth of tires during the first half of the year, accounting for 27.41% of the total value of exports, which exceeded exports to the U.S. with more than 52 million U.S. dollars. At the same time, the effects of corporate product structure adjustments have begun to take shape. In the past, exports were mainly low-grade tires such as bias tires. In the first half of 2010, the value of biased tire exports accounted for less than 10% of the total, while high-tech low-profile tires and SUV off-road tires with high technology content and high added value accounted for the majority. More than 40% of the total.
Judging from the feedback from Guangrao County, the tire exporting area of ​​the county has now expanded to more than 100 countries and regions such as the European Union, Australia, Canada and the Middle East. The export to the United States only accounts for about 10% of the total export volume. Xishui Group has been cooperating to grow rubber forests in Laos since 2006, and its area has reached 300,000 mu. After rubber trees produce rubber, they can save at least 30% of the capital per ton. Yongtai Group, while adjusting its internal and external sales structure, passed 10% of its costs to local consumers through negotiation with its distributors in the United States, and the remaining parts were internally digested through energy conservation and consumption reduction. According to Cao Yubo, Minister of External Relations of Yongtai Group, the group's products mainly face the mid-to-high end market. At present, it is one of the three domestic enterprises that can produce special-purpose tires for F1 racing cars. Its profit is equivalent to 2-3 times that of ordinary products. After a series of efforts, Yongtai Group has basically got rid of the "special protection case".
As a top 20 tire company in the world, Linglong Group has firmly held the European and American markets by increasing the proportion of high-tech product tires and the proportion of branded tires with strong research and development capabilities. In the first five months of 2010, the company’s hi-tech product exports increased by 30% year-on-year, setting another record high. It is worth mentioning that due to factors such as rising prices of international raw materials, the Delicate Group made price changes to the branded tires twice in April and May 2010, but the sales volume of the branded tires increased.
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