Give full play to the brand's leading role Linglong tire brand value of 45.369 billion yuan to hit a new high!

The (16th) "World Brand Conference" hosted by the World Brand Lab was held in Beijing on June 26th. The 2019 "China's 500 Most Valuable Brands" analysis report was released. In this annual report based on financial data, brand strength and consumer behavior analysis, Linglong tire brand value of 45.369 billion yuan, a record high! ranked 116th in China's 500 most valuable brand list.

WorldBrand Lab is an international brand value research organization chaired by Professor Robert Mundell, winner of the 1999 Nobel Prize in Economics. Experts and consultants from World Brand Labs come from Harvard University, Yale University, Massachusetts Institute of Technology, Oxford University, Cambridge University, and European Business School. The research results have become an intangible asset assessment in many M&A processes. An important basis.

Delicate tire representative attending the event Delicate tire representative attending the event

Over the years, Linglong Tire actively promoted the construction of “high-end brand”, promoted independent innovation with brand strategy, supported brand strategy with independent innovation, and fully exerted the leading role of the brand, providing continuous driving force for enterprise development, realizing brand awareness and reputation. The overall improvement of loyalty, climbing to the "smile curve" high-end!

Participated in major exhibitions around the world Participated in major exhibitions around the world
Won the highest award in China's industrial sector - China Industrial Awards Won the highest award in China's industrial sector - China Industrial Awards

As a leader in national tires, Linglong Tire adheres to the world's vision and international standards. It promotes high-end brand through technological innovation, product innovation, standard innovation and brand innovation. It is at the forefront of China's tire brand and contributes wisdom and strength to Chinese brand building. .

Reading volume: Source: Delicate tire of: Le Feng

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