Recently, the reporter chatted with the relevant person in charge of SAIC Iveco Hongyan. The topic talked about the “two sessions†in the country. He was very concerned about the positive news about the two commercial vehicles, and what opportunities could commercial vehicle companies take advantage of the two meetings?
Perhaps in the eyes of some people, the two conferences are concerned about the major issues of the people's livelihood and are an important political life in the country. They have little to do with commercial vehicles. However, in the eyes of reporters, commercial vehicles that seem to be far away from the two sessions are not actually far away. The "Made in China 2025" and "Internet + Action Plan" disclosed for the first time in this year's government work report are all closely related to automobiles. For commercial vehicles, it is necessary to focus on them.
　　
Although the specific content of China Made 2025 has not yet been made public, its direction is very clear: by 2025, it will move from a manufacturing power to a manufacturing power. Before 2025, it strongly supported the strategic development of strategically important industries such as CNC machine tools and basic manufacturing equipment, aviation equipment, marine engineering equipment and ships, automobiles, energy saving and environmental protection, etc., which are closely related to the national economy, national defense construction, and people’s lives; The key industries have made key breakthroughs in such advantageous industries as space equipment, communications network equipment, power generation and transmission and transformation equipment, and rail transportation equipment, which are already close to each other.
Here is the car.
Some people say that the hot spots of the two conferences this year are not too many, but this year's government work report directly mentions the places where cars are reached seven times. In previous years, government work reports rarely mentioned such cars at high frequency. One of them is " Made in China 2025â€, of which the Chinese auto industry will play an important role, because the automotive industry has a long industrial chain, involves a wide range, and pulls a large role.
In China Manufacturing 2025, how does China's commercial vehicles seize the opportunity to grasp the opportunities for transformation and upgrading under policy support? This is an issue facing each company. In particular, after the Chinese economy has entered the new normal, changes in the structure of economic development will bring about changes in product structure, technological innovation, and the development of business development.
For example, if the demand structure is upgraded, if consumers are price-sensitive for the first 35 years, because the income is relatively low, they prefer to buy cheaper things. Now consumers are turning into value seekers. Previously, low-end cars are being pursued. The same is true for high-end cars in the commercial vehicle sector. Although it is a production tool, the demand for more purchasing power and younger consumer groups is also different from before. Instead of simply pursuing cheaper prices, it is more cost-effective than just looking at them. The cost of buying a car, but the cost of comprehensive use, is also more demanding for efficiency and comfort. Therefore, for companies such as SAIC Iveco Hongyan, which have been promoting, promoting efficient transportation, and building high-end heavy trucks, they have actually catered to this change in advance.
What is the starting point? The two associations proposed many "prescriptions," and Internet + is one of them. As soon as the two sessions ended, the Ministry of Industry and Information Technology of the People's Republic of China has already started preparations for the "Internet +" action plan and convened companies to research smart cars and Internet cars.
"Internet +" represents a new economic form, which is to give full play to the optimization and integration of the Internet in the allocation of production factors, integrate the innovation results of the Internet deeply into all areas of the economy and society, and enhance the innovation power of the real economy. Productivity forms a new form of economic development with a wider range of Internet-based infrastructure and implementation tools. For self-branded cars, the use of the Internet to achieve integration with the traditional automotive manufacturing industry, the Internet penetrated into all aspects of the automotive industry, so as to achieve the transformation of development methods.
In China, car companies are already trying different ways. This year, Internet companies have become more active and actively involved. Not long ago, SAIC and Alibaba Group announced that they will set up a joint-venture internet car fund of 1 billion yuan to jointly create a "car on the Internet" and disclose that the first Internet car will be listed next year. In addition, Baidu, LeTV, and other Internet giants have also stated that they have entered the automotive sector. The car is considered to be one of the industries that will soon be subverted by the “Internet+â€.
With a popular phrase, standing on the Internet, commercial vehicles can fly? The reporter did not dare to say whether he can take off, but one thing is certain: In the modern logistics and transportation system, with the help of the Internet, commercial vehicles can have a lot of value and imagination to be tapped. Many domestic companies have already taken action, such as Shaanxi Auto, Futian and SAIC Motor. Iveco Red Rock and so on. As an important part of the SAIC Group's commercial vehicle segment, SAIC Iveco Hongyan has also achieved fruitful results in terms of vehicle networking and IoT technology. Its reference to domestic major competing products and European IVECO vehicle information management system will be fully applied in 2015. , can achieve the purpose of energy-saving emission reduction and increase the life of the vehicle, follow-up can also tap more features.
The two sessions are over, but the policy direction and influence of commercial vehicles in the next 5 to 10 years has only just begun.
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