Audi is fined or set a record
The spokesman of the National Development and Reform Commission publicly stated on August 6 that the Shanghai Development and Reform Commission’s investigation of the Chrysler and Hubei Provincial Price Bureau on Audi is nearing completion. It has been found that the two companies do have monopolistic behavior and will be subject to corresponding penalties in the near future. In response to the public statement of the National Development and Reform Commission, Audi officially made its first public statement on the evening of August 11. Zhang Yujie, general manager of FAW-Volkswagen Automotive Co., Ltd. said: "For the problems that have arisen, FAW-Volkswagen Audi has taken measures to stop the violations. The FAW-Volkswagen Audi will sincerely accept the handling of the matter by the relevant state departments and further strengthen the The regulation and management of the regional sales service business, to prevent similar incidents from happening again."
It is understood that the Hubei Provincial Price Bureau conducted a survey on the price arrangement and cost adjustment of FAW-Volkswagen Audi and Audi dealers in Hubei Province a few months ago. In response to the anti-monopoly investigation work of the National Development and Reform Commission, on August 8, Zhang Yujie and the relevant person in charge of FAW-Volkswagen Audi went to the National Development and Reform Commission for price supervision and inspection and anti-monopoly bureau to report on the situation.
"According to relevant regulations, if the corporate price does have a monopolistic behavior, in addition to the confiscation of its illegal income, it will be punished according to the 1%-10% of the marketing revenue last year." Guo Yan, director of the Information Planning Department of the Beijing Asian Games Village Auto Trading Market, also said that Audi has publicly acknowledged that the monopolistic conduct is illegal and will help to alleviate the punishment, but will face complaints from consumers. In addition, Audi dealers revealed to other media that the penalty for FAW-Volkswagen Audi was initially set at 1.8 billion yuan, which was based on 1% of the total vehicle sales in 2013. If the ticket is in progress, this will create the highest anti-monopoly penalty record in China.
Two Japanese companies cut the price of parts
After the luxury brands such as Mercedes-Benz, Audi, BMW, and Jaguar Land Rover lowered the price of the whole vehicle or parts, the anti-monopoly wave has spread to non-luxury brands. Guangqi Honda and GAC Toyota recently said that in response to the National Development and Reform Commission's attention to the company's parts and components, the price of parts will be lowered on September 1 and August 18.
On August 6, a spokesperson for the National Development and Reform Commission said that the investigation into the monopoly of auto parts and bearing prices for 12 Japanese companies had been completed and would be punished according to law. It is understood that Guangben is the first joint venture car company to respond to antitrust investigations. According to a wide range of insiders, the current downward revision of the price of parts and components is still being discussed internally. It is reported that nearly 30,000 kinds of parts and components related to price adjustment, accounting for 70% of the total parts and components, the price cuts by 3%-30%, with an average drop of 20%.
Yu Jun, deputy general manager of Guangben, said in an interview on August 7 that in response to the anti-monopoly investigation conducted by relevant departments in the near future, Guangben will also actively listen to the opinions of the competent authorities, hire experts to diagnose the enterprises, and will be based on the competent authorities. The requirements are adjusted. GAC Toyota said it will adjust the price of some parts and components on August 18th through the business improvement and optimization in conjunction with the annual price adjustment of parts and components.
In addition, Dongfeng Nissan also said that it will attach great importance to the important guiding opinions put forward by the National Development and Reform Commission, and actively discuss and formulate improvement plans in relevant fields in conjunction with laws and regulations such as the Anti-Monopoly Law.
With the public statements of the three car companies mentioned above, Guo Wei believes that more companies will respond positively to the anti-monopoly investigation, because once the monopolistic behavior is verified, it will face high penalties.
Shanghai GM said that it was involved in the antitrust law misunderstanding
Shanghai General Motors released on August 11th its "Shanghai General Motors Co., Ltd. responded positively to the National Development and Reform Commission's investigations on the "anti-monopoly" investigations in the automotive industry" and said, "Since 2012, Shanghai General Motors has been actively responding and cooperating. The Price Supervision and Anti-Monopoly Bureau of the National Development and Reform Commission constantly regulates and improves the operation and operation of the company for various investigations and investigations in the automotive industry.
Earlier, some media reported that Shanghai GM was involved in the ongoing anti-monopoly investigation of the National Development and Reform Commission.
A related person from Shanghai General Public Relations said yesterday that the news that Shanghai GM was involved in the anti-monopoly investigation was not accurate. It should be a misunderstanding of the statement issued by GM. The statement is more of a statement because the NDRC had previously targeted the car company. The survey is more similar to an industry's “finding†rather than a specific “event†survey. For the current anti-monopoly target car zero ratio and set the minimum price, Shanghai GM announced that the sales price of its main models is basically in line with the price of the overseas market with the configuration model, the company sells imported cars. After the relevant taxes and fees have been included, the sales price is also reasonable, and there is basically no increase in sales during sales.
According to the data provided by Shanghai GM, Cadillac's average “zero-ratio ratio coefficient†is 330%, Buick's average “zero-ratio ratio coefficient†is 284%, and Chevrolet products' average “zero-ratio ratio coefficient†is 265%. According to Shanghai GM official, the “zero-ratio ratio coefficient†of the above-mentioned brands are close to or lower than the average of 300% of the “zero-ratio ratio coefficient†in the European and American markets. In terms of after-sales parts supply, Shanghai GM will openly and optimize the sales channels of after-sales parts.
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